Op-Eds
Is It The End Of Discount E-Commerce Business Model In Bangladesh?
In the 2013-2014 timeframe, the e-commerce world in Bangladesh started. Over the years, banking, logistics communications, and payment methods have increasingly advanced and...
Sadik AhmedJuly 28, 2021
Coca-Cola Losing $4B Due To CR7 | Is It That Bad As It Looks Like?
UEFA Euro 2021 is famous for its own reasons. However, this year’s Euro has another flamming point to its guard and it’s for...
markediumJune 17, 2021
Creative Briefs: You Get What You Give
The creative brief is how the client communicates their plans, ideas, concepts, goals, and expectations of their campaign with their agency. Based on...
A K M Mushfiqur RahmanJune 15, 2021
A Take On Robi’s Recent Crisis Management Dilemma
In this age of social media, all it takes is one negative comment or an aggrieved consumer or a disgruntled employee to fuel...
markediumJune 3, 2021
The Official Entry Of Amazon And Google | What Does It Mean For Bangladesh?
Yesterday, we got informed about the official registration of the world’s two tech giants in Bangladesh. Finally, Amazon and Google have obtained the...
markediumJune 1, 2021
Reportedly, The Promotional Cap on Companies to Be Relaxed A Bit in FY22 Budget | But is It Enough?
As reported by TBS, the National Board of Revenue aka NBR is about to relax the ceiling on company promotional expenditure a bit...
markediumMay 24, 2021
Spotify Bangladesh | An Exciting Opportunity for Bangladeshi Brands
Spotify – the global audio streaming giant has just entered Bangladesh and it has already created a rush of blood among the music...
markediumMarch 28, 2021
Research Article: Impact of COVID-19 on Marketing & Advertising Ecosystem of Bangladesh
Publishing Disclaimer: This is a third-party research demonstration. Markedium holds no accountability regarding this piece of research. The research paper was first published...
Walid B KarimMay 17, 2020
THE GEN Z DILEMMA- ADVERTISING TO A NEW GENERATION OF DIGITAL CITIZEN
One winter night, I was snuggled in my bed- watching one of the talk shows on YouTube. The host was Ellen DeGeneres, the...
Saddam H ShadhinMay 16, 2020
The Legendary Journey Of Coca-Cola: Refreshing The World
At present, Coca-Cola is everywhere. Not to mention, The iconic American brand is famous around the globe. To put it another way, this...
Sabit HossainMay 14, 2020
