Where Curiosity Meets the Right Information

Saturday , 25 April 2026

Where Curiosity Meets the Right Information

Saturday , 25 April 2026

Leadership

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Reclassification as a National Priority: In Conversation with Ahsanur Rahman on Bangladesh’s Frontier-to-Emerging Market Journey-Markedium
InterviewsLeadership

Reclassification as a National Priority: In Conversation with Ahsanur Rahman on Bangladesh’s Frontier-to-Emerging Market Journey

As Bangladesh’s capital market navigates a prolonged period of volatility and structural challenges, questions around investor confidence, market depth, and institutional reform have...

Markedium Exclusive | Inside J.’s Bangladesh Expansion-CEO Sohail Hamid Khan on Growth & Strategy-Markedium
InterviewsLeadership

Inside Junaid Jamshed’s Bangladesh Expansion | J. CEO Sohail Hamid Khan on Growth & Strategy

In a recent conversation with Mr. Sohail Hamid Khan, CEO of Junaid Jamshed (J.), Markedium sought to understand the brand’s vision, market entry...

The Economics of Endurance: Berger Paints and the Art of Building Long-Term Value-Markedium
InterviewsLeadership

The Economics of Endurance: Berger Paints and the Art of Building Long-Term Value

Over the past 18 months, Bangladesh’s macro-economic environment has been defined by volatility—rising inflation, currency devaluation, liquidity constraints, and shifting consumption dynamics. These...

Accelerating Financial Inclusion Through Digital Finance: A Conversation with Johan Buse, CEO, Banglalink-Markedium
InterviewsLeadership

Accelerating Financial Inclusion Through Digital Finance: A Conversation with Johan Buse, CEO, Banglalink

In a country where digital connectivity has already transformed daily life, the next frontier is far more ambitious: turning access into true financial...

Co-Creation is Key: Repositioning Industry-Academia Collaboration for the Future-Markedium
InterviewsLeadership

Co-Creation is Key: Repositioning Industry-Academia Collaboration for the Future

The relationship between higher education and industry is at a critical juncture in the global economy. As economies rapidly evolve, the traditional model...

bKash at 14: In Conversation with Ali Ahmmed on Building Bangladesh’s Digital Finance Future-Markedium
InterviewsLeadership

bKash at 14: In Conversation with Ali Ahmmed on Building Bangladesh’s Digital Finance Future

As bKash marks its 14th year, we sat down with Ali Ahmmed, Chief Commercial Officer of bKash Limited, to discuss how the company...

Corner Office

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Brand Updates

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BRAC Bank Aporajeyo Desh
Brand UpdatesLatest Happenings

Every inch and every drop matters: How BRAC Bank ‘Aporajeyo Desh’ transforms Bagerhat

Bagerhat sits where the Sundarbans meets the Bay of Bengal — tidal, low-lying, and increasingly saline. Cyclones, tidal surges, and erratic rainfall have...

BRAC Bank Agent Banking
Brand UpdatesLatest Happenings

BRAC Bank Agent Banking silently revolutionizing remittance landscape in rural Bangladesh

Remittances remain one of the most vital drivers of Bangladesh’s economy. The hard-earned income of expatriates not only sustains millions of households but...

Grameenphone Logo En
Brand UpdatesLatest Happenings

First Quarter 2026: Earnings Resilience Driven by Strong Cost Discipline

Grameenphone Ltd. reported a total revenue of BDT 37.6 billion for the first quarter of 2026, registering a decline of 2.0% from the...

Revoo KV 1
Brand UpdatesLatest Happenings

Revoo Bangladesh launches new showroom in Mohammadpur

Amidst the long queues persisting at refueling stations and the sudden spike in fuel costs in the country, the demand of Electric Vehicles...

In Depth

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New Social Post Template Markedium IG FB 39
Economy & IndustryIn-DepthLatest Happenings

Bangladesh Turns to Coal as Strait of Hormuz Crisis Threatens LNG Supply

Bangladesh is moving to increase electricity output from coal-fired power plants after disruptions in the Strait of Hormuz raised serious concerns over the...

New Social Post Template Markedium IG FB 35
Economy & IndustryIn-DepthInfographicsLatest Happenings

Bangladesh Banking Sector Sees Temporary Dip in NPLs Amid Massive Debt Rescheduling

Non-performing loans (NPLs) in Bangladesh’s banking sector experienced a substantial reduction of Tk87,298 crore during the final quarter of 2025, a shift primarily...

gettyimages 2219855898 1
Economy & IndustryGlobalIn-DepthLatest Happenings

Iran-Israel War Alters Key Global Shipping Routes and Trade Flows

The joint military operations conducted by the United States and Israel against Iran, coupled with subsequent retaliations, have caused a major upheaval in...

the anthropic website on a laptop arranged in new hyde park new york us on friday aug 22 2025
Economy & IndustryGlobalIn-DepthLatest Happenings

Beyond Trump’s Ban: How Anthropic’s Claude Struck Iran

In what security analysts are calling a watershed moment for modern warfare, Anthropic’s artificial intelligence platform Claude was reportedly used by the United...

Campaign Stories

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WhatsApp Image 2026 04 21 at 7.01.36 PM
Best In CreativityGlobal Campaigns

Cemento Sol Sightwalks: A Street-Level Solution to a City-Wide Problem

Most brands respond to social issues with campaigns. Cemento Sol responded with cement. Developed alongside creative agency Circus Grey Peru, Sightwalks introduced a...

WhatsApp Image 2026 04 21 at 7.29.49 PM
Best In CreativityLocal Campaigns

bKash: Where Finance Meets Feeling

In a country where millions once stood in queues to pay bills or traveled miles to send money, a quiet revolution has been...

WhatsApp Image 2026 04 21 at 7.29.47 PM
Best In CreativityGlobal Campaigns

The World’s Slowest Vending Machine: KitKat’s Bold Stand Against the Age of Instant Gratification

In a world addicted to speed, KitKat dared to do the unthinkable. For decades, the brand has championed one simple idea: have a...

MDC Feature Image
Best In CreativityLocal Campaigns

More Than a Network: The Ads That Turned Banglalink into a National Icon

At its best, advertising doesn’t sell — it reflects. Banglalink understood this earlier than most. Across more than a decade of campaigns, the...

english.jpg
Best In CreativityLocal Campaigns

#MyNumberMyStory: From Digital Harassment to a National Conversation

While women around the world face constant online harassment, the reality in Bangladesh has become even more difficult. In response to this growing...

a8
Best In CreativityLocal CampaignsMarketing & Advertising

Grameenphone Ads That Turned Everyday Emotions Into Unforgettable Stories- Part 1

Grameenphone has never been just a telecom company in Bangladesh. It has been a storyteller. Over the years, its campaigns have done something...

IMG 6873
Best In CreativityGlobal CampaignsMarketing & Advertising

ACKO’s Latest Campaign Turns Your Tailor Into Your Cardiologist

Heart disease rarely announces itself. By the time most people think about scheduling a checkup, the warning signs have been quietly accumulating, often...

Robi Brings a Message of Patience to Food Delivery Moments This Ramadan-Markedium
Best In CreativityLocal CampaignsWorks

Robi Brings a Message of Patience to Food Delivery Moments This Ramadan

During Ramadan, even the smallest moments can carry deeper meaning. Recognizing this, Robi has extended its ongoing campaign “Chotto Ekta Kaaje Hajaro Icchepuron”...

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Performance Track

BAT Bangladesh Posted Record Profit In 2022
Performance Track

BAT Bangladesh Posted Record Profit In 2022

British American Tobacco Bangladesh, the largest cigarette company in Bangladesh has recently posted its annual report for the period 2022. Despite an adverse...

Digital

Truecaller
Digital

Truecaller, Microsoft Partner: AI Responds to Calls in Your Voice

Truecaller, the renowned caller ID service, has partnered with Microsoft to introduce a groundbreaking feature allowing users to respond to calls using their...

Markedium is the biggest online platform and e-magazine for marketing and branding ecosystem in Bangladesh

Markedium – Latest News in Bangladeshi Marketing, Advertising, Media, Branding, Business, And Technology

It is a platform on the rise with an aim to create the biggest channel/e-magazine for marketing in the country. About Markedium one will find all the relevant content regarding marketing, PR, 360 Degree Marketing, etc.

Conceived out of the thought of creating the bridge between the Industry and Academia to reduce the existing gap by creating an impactful content hub. It is a daily must-read online platform on the rise to create the biggest channel for marketing and business ecosystem of Bangladesh. Latest Marketing and Brand News is covered by Markedium. Here in Markedium we cover news of Global Marketing, Branding and also focus on Bangladesh oriented Businesses.

Created in 2018, with an aim to cover the ever-changing dynamic Marketing industry of Bangladesh with fairness, creativity and proper prospect. Markedium is the first to go online platform based on Bangladesh focusing on Brand creativity and industry transformation. Therefore, one can find marketing and branding related topics here. And most importantly an enthusiast will always enjoy the articles we deliver.

From exciting current happenings to brand campaign dissections and all the other aspects like branding, opinionated assumptions to digital transformation in the industry. In other words, you can find everything here.