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Snackable Loyalty: The Strategic Brilliance Behind Burger King France’s Latest OOH
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Essential Commodity Prices Surge Ahead of Ramadan, taking a toll on low-income consumers
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Beyond the Machine: How Chery Bangladesh is Winning Hearts with ‘#DeliveringLoves’
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A Bold Play in the Cola Wars: The Choice | Pepsi | Super Bowl
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On The Way to Purifying Blurred Water with Trust
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Grameenphone Launches 5G Roaming for Customers Traveling Abroad
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Snackable Loyalty: The Strategic Brilliance Behind Burger King France’s Latest OOH
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Essential Commodity Prices Surge Ahead of Ramadan, taking a toll on low-income consumers
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Beyond the Machine: How Chery Bangladesh is Winning Hearts with ‘#DeliveringLoves’
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A Bold Play in the Cola Wars: The Choice | Pepsi | Super Bowl
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On The Way to Purifying Blurred Water with Trust
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Grameenphone Launches 5G Roaming for Customers Traveling Abroad
Snackable Loyalty: The Strategic Brilliance Behind Burger King France’s Latest OOH
In a bold extension of its irreverent brand voice, Burger King France is once again turning everyday cravings into cultural commentary. Its latest outdoor campaign in the Paris Metro reframes...
markediumFebruary 15, 2026
Beyond the Machine: How Chery Bangladesh is Winning Hearts with ‘#DeliveringLoves’
Usually, walking into a car showroom means talking about engine sizes, mileage, and technical specs. But this past Saturday, by celebrating Valentine’s Day...
markediumFebruary 15, 2026
Grameenphone Launches 5G Roaming for Customers Traveling Abroad
Grameenphone, the country’s leading telecommunications service provider, has launched 5G roaming for its customers, enabling them to access 5G networks while traveling abroad....
markediumFebruary 14, 2026
BRAC Bank launches Google Pay for Visa Credit Cardholders
BRAC Bank has introduced Google Pay for its Visa credit cardholders, enabling fast, secure, and contactless payments through Android smartphones in Bangladesh and...
markediumFebruary 14, 2026
Banglalink introduces Family Pack, bringing all family members under one shared mobile plan
Banglalink, the country’s leading digital telecom operator, has launched the Family Pack, a new prepaid offering that enables families to stay connected through...
markediumFebruary 14, 2026
BRAC Bank appoints Monzula Morshed as Deputy Managing Director and Chief Human Resources Officer
BRAC Bank has appointed Monzula Morshed as Deputy Managing Director and Chief Human Resources Officer, strengthening the bank’s leadership bench as it accelerates...
markediumFebruary 5, 2026
Shafayat Alam Appointed As The New CEO of Nagad
Md. Shafayet Alam has taken over as the Chief Executive Officer (CEO) of Nagad Ltd. He assumed the role on Monday (12 May...
markediumMay 15, 2025
Empathy, Innovation, and Leadership: A Deep Dive with Yashna Chowdhury, Head of Marketing, Arla Foods Bangladesh
In today’s fast-evolving marketing landscape, where algorithms dominate and consumer preferences shift by the second, certain leaders remind us that the soul of...
markediumMay 6, 2025
Tareq Refat Ullah Khan & Syed Abdul Momen promoted to AMD and Nazmur Rahim & Md. Muniruzzaman Molla to DMD, BRAC Bank
BRAC Bank has promoted four senior leadership team members to Additional Managing Director (AMD) and Deputy Managing Director (DMD) effective from April 1,...
markediumApril 26, 2025
From Struggle to Strength: How Grameen Danone Transformed Ullapara with a Glass of Milk
In the village of Ullapara, Sirajganj, women have long been at the heart of farming, working tirelessly to produce fresh milk from their...
markediumOctober 6, 2024
Unleashing Potential: The Strategic Imperative of Bridging the Gender Digital Divide
In an era defined by rapid technological advancement, the significance of digital inclusion cannot be overstated. As we stand on the cusp of...
markediumMarch 26, 2024
The Next Wave of Digital Transformation- GPT’s Impact on Marketing and Advertising
Generative Pre-trained Transformers (GPT) have revolutionized the field of artificial intelligence by demonstrating unprecedented capabilities in natural language understanding and generation. Since the...
Tech DeskFebruary 29, 2024
Navigating the Storm: Key Takeaways from OpenAI’s PR Misstep in Handling Altman’s Departure
In the rapidly evolving landscape of artificial intelligence, OpenAI’s shocking decision to part ways with CEO Sam Altman sent ripples through the industry....
markediumDecember 6, 2023
Snackable Loyalty: The Strategic Brilliance Behind Burger King France’s Latest OOH
In a bold extension of its irreverent brand voice, Burger King France is once again turning everyday cravings into cultural commentary. Its latest...
markediumFebruary 15, 2026
A Bold Play in the Cola Wars: The Choice | Pepsi | Super Bowl
During this year’s high-stakes advertising showcase at Super Bowl LX, one brand’s spot stood out not just for its creativity but for how...
markediumFebruary 15, 2026
On The Way to Purifying Blurred Water with Trust
As brands across Bangladesh responded to the heightened sensitivities of the election season with real-time messaging, one campaign has stood out for its...
markediumFebruary 15, 2026
Beyond the Logo Swap: What China’s Boldest 2025 Crossovers Teach Us About the Future of Branding
If 2024 was the year of “Co-branding,” 2025 has officially become the year of “Culture Merging.” For years, brand collaborations followed a predictable...
markediumJanuary 2, 2026
The Soap Opera Strategy: Why Maybelline’s “Microdrama” is the New TV Commercial
The “death of the TV commercial” has been predicted annually for the past decade. Yet, brands kept spending millions on 30-second spots because...
markediumNovember 30, 2025
The “Cool Grandma” Protocol: How to Hack the Multi-Generational Wallet
The person obsessed with your brand is rarely the person paying for it. American Eagle (AE), the stronghold of Gen Z denim, just...
markediumNovember 29, 2025
Nike vs. Adidas: Why Nike’s “Epic Sh*t” Might Miss the Cultural Mark
The eternal war between the Swoosh and the Three Stripes is entering a fascinating new chapter. If you look at the headlines, Nike...
markediumNovember 25, 2025
Inside Heinz’s ‘Olympic’ Play in China: When Tomatoes Go for Gold
A humble ketchup bottle turned its tomatoes into athletes and quietly won the branding podium. Every Olympic season, you can almost predict the...
markediumNovember 19, 2025
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Marketing Script
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Performance Track
BAT Bangladesh Posted Record Profit In 2022
British American Tobacco Bangladesh, the largest cigarette company in Bangladesh has recently posted its annual report for the period 2022. Despite an adverse...
Brand TrackMarch 12, 2023
Digital
Elon Musk’s xAI Secures $6B from Investors
Elon Musk’s artificial intelligence startup, xAI, has clinched a significant $6 billion funding round, fueling its mission to intensify competition against key rivals...
Tech DeskJune 1, 2024
Markedium is the biggest online platform and e-magazine for marketing and branding ecosystem in Bangladesh
Markedium – Latest News in Bangladeshi Marketing, Advertising, Media, Branding, Business, And Technology
It is a platform on the rise with an aim to create the biggest channel/e-magazine for marketing in the country. About Markedium one will find all the relevant content regarding marketing, PR, 360 Degree Marketing, etc.
Conceived out of the thought of creating the bridge between the Industry and Academia to reduce the existing gap by creating an impactful content hub. It is a daily must-read online platform on the rise to create the biggest channel for marketing and business ecosystem of Bangladesh. Latest Marketing and Brand News is covered by Markedium. Here in Markedium we cover news of Global Marketing, Branding and also focus on Bangladesh oriented Businesses.
Created in 2018, with an aim to cover the ever-changing dynamic Marketing industry of Bangladesh with fairness, creativity and proper prospect. Markedium is the first to go online platform based on Bangladesh focusing on Brand creativity and industry transformation. Therefore, one can find marketing and branding related topics here. And most importantly an enthusiast will always enjoy the articles we deliver.
From exciting current happenings to brand campaign dissections and all the other aspects like branding, opinionated assumptions to digital transformation in the industry. In other words, you can find everything here.
