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Generative Realities, Real KPIs: What 2026 Demands from Brands
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The Ultimate Guide to Digital Marketing in Bangladesh (2026 Edition)
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From Streaming Wars to Streaming Empire: What the Netflix Warner Bros Deal Really Means
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PulseTech Raises US$3M Pre-Series A to Combat Counterfeit Medicines in Bangladesh
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When Outrage Starts to Look Like a Strategy: American Eagle’s Quiet Answer
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British Council Hosts Symposium on Education and Employment for Girls and Youth
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Generative Realities, Real KPIs: What 2026 Demands from Brands
-
The Ultimate Guide to Digital Marketing in Bangladesh (2026 Edition)
-
From Streaming Wars to Streaming Empire: What the Netflix Warner Bros Deal Really Means
-
PulseTech Raises US$3M Pre-Series A to Combat Counterfeit Medicines in Bangladesh
-
When Outrage Starts to Look Like a Strategy: American Eagle’s Quiet Answer
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British Council Hosts Symposium on Education and Employment for Girls and Youth
International School Dhaka rings in the festive season with Winter Fair
International School Dhaka (ISD) is inviting local communities to join them as they ring in the festive season. Its annual Winter Fair takes place on November 29 (Saturday), from 11:30...
markediumNovember 26, 2025
From Streaming Wars to Streaming Empire: What the Netflix Warner Bros Deal Really Means
A $72B power play that reshapes attention, ads, and the future of local OTTs from New York to Dhaka. For a decade, the...
markediumDecember 8, 2025
PulseTech Raises US$3M Pre-Series A to Combat Counterfeit Medicines in Bangladesh
PulseTech, Bangladesh’s fastest-growing B2B healthtech platform, has raised US$3 million in a Pre-Series A round co-led by Iterative and AVV. This is AVV’s first...
markediumDecember 6, 2025
When Outrage Starts to Look Like a Strategy: American Eagle’s Quiet Answer
When Markedium first unpacked American Eagle’s Sydney Sweeney “Great Jeans” saga, we framed it as a strategic bet on controversy-driven brand value. The...
markediumDecember 4, 2025
British Council Hosts Symposium on Education and Employment for Girls and Youth
The British Council hosted a symposium focused on showcasing or sharing best practices for improving education, skills and access for young people, including...
markediumDecember 2, 2025
Shafayat Alam Appointed As The New CEO of Nagad
Md. Shafayet Alam has taken over as the Chief Executive Officer (CEO) of Nagad Ltd. He assumed the role on Monday (12 May...
markediumMay 15, 2025
Empathy, Innovation, and Leadership: A Deep Dive with Yashna Chowdhury, Head of Marketing, Arla Foods Bangladesh
In today’s fast-evolving marketing landscape, where algorithms dominate and consumer preferences shift by the second, certain leaders remind us that the soul of...
markediumMay 6, 2025
Tareq Refat Ullah Khan & Syed Abdul Momen promoted to AMD and Nazmur Rahim & Md. Muniruzzaman Molla to DMD, BRAC Bank
BRAC Bank has promoted four senior leadership team members to Additional Managing Director (AMD) and Deputy Managing Director (DMD) effective from April 1,...
markediumApril 26, 2025
M Aslam Alam Appointed as New IDRA Chair
The interim government has appointed former senior secretary M Aslam Alam as the new chairman of the Insurance Development and Regulatory Authority (IDRA),...
markediumSeptember 10, 2024
Sustainable Banking Redefined: BRAC Bank’s Holistic Approach to People, Planet, and Prosperity
In the rapidly evolving world of global finance, sustainability is no longer just a buzzword; it has become a critical business imperative. BRAC...
markediumOctober 21, 2024
From Struggle to Strength: How Grameen Danone Transformed Ullapara with a Glass of Milk
In the village of Ullapara, Sirajganj, women have long been at the heart of farming, working tirelessly to produce fresh milk from their...
markediumOctober 6, 2024
Unleashing Potential: The Strategic Imperative of Bridging the Gender Digital Divide
In an era defined by rapid technological advancement, the significance of digital inclusion cannot be overstated. As we stand on the cusp of...
markediumMarch 26, 2024
The Next Wave of Digital Transformation- GPT’s Impact on Marketing and Advertising
Generative Pre-trained Transformers (GPT) have revolutionized the field of artificial intelligence by demonstrating unprecedented capabilities in natural language understanding and generation. Since the...
Tech DeskFebruary 29, 2024
The Soap Opera Strategy: Why Maybelline’s “Microdrama” is the New TV Commercial
The “death of the TV commercial” has been predicted annually for the past decade. Yet, brands kept spending millions on 30-second spots because...
markediumNovember 30, 2025
The “Cool Grandma” Protocol: How to Hack the Multi-Generational Wallet
The person obsessed with your brand is rarely the person paying for it. American Eagle (AE), the stronghold of Gen Z denim, just...
markediumNovember 29, 2025
Nike vs. Adidas: Why Nike’s “Epic Sh*t” Might Miss the Cultural Mark
The eternal war between the Swoosh and the Three Stripes is entering a fascinating new chapter. If you look at the headlines, Nike...
markediumNovember 25, 2025
Inside Heinz’s ‘Olympic’ Play in China: When Tomatoes Go for Gold
A humble ketchup bottle turned its tomatoes into athletes and quietly won the branding podium. Every Olympic season, you can almost predict the...
markediumNovember 19, 2025
When Vegas Meets the Grid: What adidas Just Taught Us About Creative Collabs
Las Vegas doesn’t really do “subtle.” Neither does Formula 1. So when adidas and the Mercedes-AMG PETRONAS F1 Team dropped their Las Vegas...
markediumNovember 14, 2025
How a Nashville Taco Restaurant Used Smart Online Marketing Strategies to Grow 156%: A Small Business Case Study
When “Taco Tuesday” opened in Nashville’s competitive food scene, owners Maria and Jake faced the same challenge every small business faces: how to...
markediumNovember 14, 2025
Jaguar New Branding: Copy Nothing, Delete Ordinary
When a legacy carmaker stops showing cars and starts behaving like an art project, something bigger than a logo is changing. Imagine two...
markediumNovember 12, 2025
Grameenphone’s ‘Kagojer Kolom’ wins GSMA ‘Excellence in Sustainability Video Award’
Grameenphone, the country’s leading telecommunication services provider, has earned global recognition for its short film ‘Kagojer Kolom’ (The Paper Pen), winning the ‘Excellence...
markediumNovember 9, 2025
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Performance Track
BAT Bangladesh Posted Record Profit In 2022
British American Tobacco Bangladesh, the largest cigarette company in Bangladesh has recently posted its annual report for the period 2022. Despite an adverse...
Brand TrackMarch 12, 2023
Digital
Apple Unveils Thinnest iPad Ever
Apple’s latest unveiling at the May 7th event showcased the company’s commitment to innovation with the launch of its thinnest iPad Pro models...
markediumMay 9, 2024
Markedium is the biggest online platform and e-magazine for marketing and branding ecosystem in Bangladesh
Markedium – Latest News in Bangladeshi Marketing, Advertising, Media, Branding, Business, And Technology
It is a platform on the rise with an aim to create the biggest channel/e-magazine for marketing in the country. About Markedium one will find all the relevant content regarding marketing, PR, 360 Degree Marketing, etc.
Conceived out of the thought of creating the bridge between the Industry and Academia to reduce the existing gap by creating an impactful content hub. It is a daily must-read online platform on the rise to create the biggest channel for marketing and business ecosystem of Bangladesh. Latest Marketing and Brand News is covered by Markedium. Here in Markedium we cover news of Global Marketing, Branding and also focus on Bangladesh oriented Businesses.
Created in 2018, with an aim to cover the ever-changing dynamic Marketing industry of Bangladesh with fairness, creativity and proper prospect. Markedium is the first to go online platform based on Bangladesh focusing on Brand creativity and industry transformation. Therefore, one can find marketing and branding related topics here. And most importantly an enthusiast will always enjoy the articles we deliver.
From exciting current happenings to brand campaign dissections and all the other aspects like branding, opinionated assumptions to digital transformation in the industry. In other words, you can find everything here.
