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Richer Storytelling | A Take On Grameenphone’s Advertising Approach 4 min read
What makes people buy? Connection. What sort of connection? Relevant emotional and cultural connection. It’s all about rich and relevant storytelling.David Ogilvy once said, “A good…
Which Companies Combinedly Can Become The WeChat of Bangladesh? 2 min read
Markedium Desk 105
Imagine there is an app that is not just an app but also an everyday necessity. Does it seem like a dream to you? Well, in China this is the reality. What makes the WeChat so…
ATM Booths | A Channel That Bangladeshi Banks Are Missing Out In Terms Of Marketing. 3 min read
Let’s think for a moment. When was the last time something attracted your attention while you were withdrawing some cash from an ATM booth? I am pretty much sure; most of you are now in…
It’s Time! | Amazon To Enter Bangladesh By 2020 1 min read
Markedium Desk 415
If you have ever wondered when a country’s economic surge welcomes big fishes into it to create even bigger waves, now is the time to keep your eyes open. As reported by e-commerce…
Everything Is Easier With Technology | The Rise Of New Bangladesh! 4 min read
Have you ever yearned to know about the prodigious economic rise of Bangladesh? Bangladesh, a market- based economy and the most cost-effective hub has gone from being one of the most…
Alibaba Purchasing Daraz- Is This the New Rise of Online Retailing in Bangladesh? 3 min read
With a surprise, Alibaba- the Chinese tech giant, broadened its footprints in Bangladesh after acquiring Daraz-one of the most popular marketplaces in South Asia. This is totally a game…
MI Officially Enters in Bangladesh|What does it Mean for the Mobile Phone Industry in Bangladesh 3 min read
The smartphone market in Bangladesh is proliferating. From expensive products of Apple to local branded smartphones, everything has seen a smoother road in this developing country. From the…
What If, We Could do Payments Through Our Mobile Balance In Bangladesh? 4 min read
Izbath Anan 47
Imagine, you are sitting on a chair and you don’t have to constantly push that despicable wallet towards the right of your back in order to sit comfortably. The life of every man would get…
The Next Big Threat for Netflix | Eros Now! 3 min read
Who hasn’t heard about the mighty Netflix? Of course, we all have, and a lot of us are obsessed with its super exciting and addictive TV shows. But, a competitor of Netflix? Well, let’s get…
Digital Marketing Award 2017: Best Content Marketing | Grand Prix 3 min read
me call it: ‘The day when people went back to theatres’. Even though it was the directorial debut of Amitabh Reza Chowdhury, it was no ‘winner’s luck’. The movie is already acclaimed as the…