Finally, 2020 is about to say goodbye. The year kind of turned the lives upside down for almost all of us. Needless to say, just like most of the industries, the global creative industry is one of the most affected industries due to all those production difficulties and the drastic change in consumer mindset within a very short span of time. In other words, the year has turned out to be a weird time for advertising.
Having said all this, advertising doesn’t always mean selling products or enhancing brand reputation. It carries the power to change human behavior. So, in a time like this ongoing pandemic, the world needed the brands to step up and play a vital role to help the global ecosystem to cope up with the tough times with their powerful communications.
However, here we are about to bid farewell to one of the most hellish years of our history. So, why not have a quick look at some of the notable brand campaigns of 2020 that helped us to get through this horrifying period.
Let’s have a look:
You Can’t Stop Us | Nike
Thank You for Not Riding | UBER
Courage is Beautiful | Dove
More Together | Facebook
Open Like Never Before | Coca Cola
The Whole Work from Home Thing | Apple
The Spoiler Billboard | Netflix
We are never lost if we can find each other | Facebook
Unstoppables | IVECO
A World We Deserve | Baby shop
F For Family | KFC
Nayi Shuruwat | Facebook
Social Distancing Managed by Plushies | Prisma
So, which campaign from the list is your most favorite. Did we miss any? Let us know and for more updates, be with Markedium.