Where Curiosity Meets the Right Information

Wednesday , 21 January 2026

Where Curiosity Meets the Right Information

Wednesday , 21 January 2026
BRAC University Entrepreneurship Development Forum BUEDF Hosted Undergrad Startup Challenge 2025
Latest Happenings

BRAC University Entrepreneurship Development Forum (BUEDF) Hosted Undergrad Startup Challenge 2025

𝗕𝗥𝗔𝗖 𝗨𝗻𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆 𝗘𝗻𝘁𝗿𝗲𝗽𝗿𝗲𝗻𝗲𝘂𝗿𝘀𝗵𝗶𝗽 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁 𝗙𝗼𝗿𝘂𝗺 (𝗕𝗨𝗘𝗗𝗙) hosted  𝗚𝗿𝗮𝗻𝗱 𝗙𝗶𝗻𝗮𝗹𝗲 of 𝗨𝗻𝗱𝗲𝗿𝗴𝗿𝗮𝗱 𝗦𝘁𝗮𝗿𝘁𝘂𝗽 𝗖𝗵𝗮𝗹𝗹𝗲𝗻𝗴𝗲 𝟮𝟬𝟮𝟱, presented by EBL Women Banking, powered by 𝗔𝗠𝗔 𝗖𝗼𝗳𝗳𝗲𝗲 and in association with 𝗪𝗮𝗻𝗽𝘆 𝗕𝗮𝗻𝗴𝗹𝗮𝗱𝗲𝘀𝗵, marked...

Brand Updates

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MetLife Invests BDT 50 Crore in Bangladeshs First Ever Social Bond Issued by BRAC Bank
Brand Updates

MetLife Invests BDT 50 Crore in Bangladesh’s First-Ever Social Bond Issued by BRAC Bank

MetLife Bangladesh has invested BDT 50 crore in the country’s first-ever social bond, issued by BRAC Bank, marking a significant milestone in sustainable...

BRAC Bank Introduces Scholarship Support for Employees Children with Disabilities
Brand Updates

BRAC Bank Introduces Scholarship Support for Employees’ Children with Disabilities

BRAC Bank has introduced a scholarship programme to support the education of employees’ children with disabilities, reinforcing its commitment to inclusion, dignity, and...

MetLife Bangladesh Recognizes Best Insurance Agency for 2025
Brand Updates

MetLife Bangladesh Recognizes Best Insurance Agency for 2025

MetLife Bangladesh has recently honored the country’s best insurance agency. For the year 2025, this recognition has been awarded to Sumon Agency of...

Beyond the Ordinary Beyond the Boundary ACI Deli
Brand Updates

Deli and ACI Launch Strategic Stationery Partnership: “Beyond the Ordinary, Beyond the Boundary”

Deli, the globally renowned stationery brand, in collaboration with ACI, officially launched their joint program under the inspiring theme “Beyond the Ordinary, Beyond...

Corner Office

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Leadership

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Shafayat Alam Appointed As The New CEO of Nagad
Latest HappeningsLatest StoriesLeadership

Shafayat Alam Appointed As The New CEO of Nagad

Md. Shafayet Alam has taken over as the Chief Executive Officer (CEO) of Nagad Ltd. He assumed the role on Monday (12 May...

Empathy
In-DepthLatest HappeningsLatest StoriesLeadership

Empathy, Innovation, and Leadership: A Deep Dive with Yashna Chowdhury, Head of Marketing, Arla Foods Bangladesh

In today’s fast-evolving marketing landscape, where algorithms dominate and consumer preferences shift by the second, certain leaders remind us that the soul of...

Tareq Refat Ullah Khan & Syed Abdul Momen promoted to AMD and Nazmur Rahim & Md. Muniruzzaman Molla to DMD
Brand UpdatesLatest HappeningsLeadership

Tareq Refat Ullah Khan & Syed Abdul Momen promoted to AMD and Nazmur Rahim & Md. Muniruzzaman Molla to DMD, BRAC Bank

BRAC Bank has promoted four senior leadership team members to Additional Managing Director (AMD) and Deputy Managing Director (DMD) effective from April 1,...

M Aslam Alam Appointed as New IDRA Chair
Latest HappeningsLeadership

M Aslam Alam Appointed as New IDRA Chair

The interim government has appointed former senior secretary M Aslam Alam as the new chairman of the Insurance Development and Regulatory Authority (IDRA),...

In Depth

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Sustainable Banking Redefined: BRAC Bank's Holistic Approach to People
Editors ChoiceIn-DepthLatest Happenings

Sustainable Banking Redefined: BRAC Bank’s Holistic Approach to People, Planet, and Prosperity

In the rapidly evolving world of global finance, sustainability is no longer just a buzzword; it has become a critical business imperative. BRAC...

From Struggle to Strength: How Grameen Danone Transformed Ullapara with a Glass of Milk
In-DepthLatest HappeningsPinned

From Struggle to Strength: How Grameen Danone Transformed Ullapara with a Glass of Milk

In the village of Ullapara, Sirajganj, women have long been at the heart of farming, working tirelessly to produce fresh milk from their...

Unleashing Potential: The Strategic Imperative of Bridging the Gender Digital Divide
Editors ChoiceIn-DepthLatest Happenings

Unleashing Potential: The Strategic Imperative of Bridging the Gender Digital Divide

In an era defined by rapid technological advancement, the significance of digital inclusion cannot be overstated. As we stand on the cusp of...

The Next Wave of Digital Transformation- GPT's Impact on Marketing and Advertising
FeaturedIn-DepthPinned

The Next Wave of Digital Transformation- GPT’s Impact on Marketing and Advertising

Generative Pre-trained Transformers (GPT) have revolutionized the field of artificial intelligence by demonstrating unprecedented capabilities in natural language understanding and generation. Since the...

Campaign Stories

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brand crossovers 2025 china
Best In CreativityGlobal

Beyond the Logo Swap: What China’s Boldest 2025 Crossovers Teach Us About the Future of Branding

If 2024 was the year of “Co-branding,” 2025 has officially become the year of “Culture Merging.” For years, brand collaborations followed a predictable...

maybelline microdrama marketing may be this christmas
Best In CreativityGlobal

The Soap Opera Strategy: Why Maybelline’s “Microdrama” is the New TV Commercial

The “death of the TV commercial” has been predicted annually for the past decade. Yet, brands kept spending millions on 30-second spots because...

martha stewart american eagle reach beyond gen-z
Best In CreativityGlobal

The “Cool Grandma” Protocol: How to Hack the Multi-Generational Wallet

The person obsessed with your brand is rarely the person paying for it. American Eagle (AE), the stronghold of Gen Z denim, just...

nike vs adidas
Best In Creativity

Nike vs. Adidas: Why Nike’s “Epic Sh*t” Might Miss the Cultural Mark

The eternal war between the Swoosh and the Three Stripes is entering a fascinating new chapter. If you look at the headlines, Nike...

heinz china national game tomato athletes
Best In CreativityGlobal

Inside Heinz’s ‘Olympic’ Play in China: When Tomatoes Go for Gold

A humble ketchup bottle turned its tomatoes into athletes and quietly won the branding podium. Every Olympic season, you can almost predict the...

adidas mercedes amg petronas f1 team las vegas
Best In CreativityGlobal

When Vegas Meets the Grid: What adidas Just Taught Us About Creative Collabs

Las Vegas doesn’t really do “subtle.” Neither does Formula 1. So when adidas and the Mercedes-AMG PETRONAS F1 Team dropped their Las Vegas...

online marketing strategies for small business
Best In CreativityGlobal

How a Nashville Taco Restaurant Used Smart Online Marketing Strategies to Grow 156%: A Small Business Case Study

When “Taco Tuesday” opened in Nashville’s competitive food scene, owners Maria and Jake faced the same challenge every small business faces: how to...

Jaguar New Branding Copy Nothing, Delete Ordinary
Best In CreativityGlobal

Jaguar New Branding: Copy Nothing, Delete Ordinary

When a legacy carmaker stops showing cars and starts behaving like an art project, something bigger than a logo is changing. Imagine two...

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Performance Track

BAT Bangladesh Posted Record Profit In 2022
Performance Track

BAT Bangladesh Posted Record Profit In 2022

British American Tobacco Bangladesh, the largest cigarette company in Bangladesh has recently posted its annual report for the period 2022. Despite an adverse...

Digital

Apple Unveils Thinnest iPad Ever
DigitalLatest Happenings

Apple Unveils Thinnest iPad Ever

Apple’s latest unveiling at the May 7th event showcased the company’s commitment to innovation with the launch of its thinnest iPad Pro models...

Markedium is the biggest online platform and e-magazine for marketing and branding ecosystem in Bangladesh

Markedium – Latest News in Bangladeshi Marketing, Advertising, Media, Branding, Business, And Technology

It is a platform on the rise with an aim to create the biggest channel/e-magazine for marketing in the country. About Markedium one will find all the relevant content regarding marketing, PR, 360 Degree Marketing, etc.

Conceived out of the thought of creating the bridge between the Industry and Academia to reduce the existing gap by creating an impactful content hub. It is a daily must-read online platform on the rise to create the biggest channel for marketing and business ecosystem of Bangladesh. Latest Marketing and Brand News is covered by Markedium. Here in Markedium we cover news of Global Marketing, Branding and also focus on Bangladesh oriented Businesses.

Created in 2018, with an aim to cover the ever-changing dynamic Marketing industry of Bangladesh with fairness, creativity and proper prospect. Markedium is the first to go online platform based on Bangladesh focusing on Brand creativity and industry transformation. Therefore, one can find marketing and branding related topics here. And most importantly an enthusiast will always enjoy the articles we deliver.

From exciting current happenings to brand campaign dissections and all the other aspects like branding, opinionated assumptions to digital transformation in the industry. In other words, you can find everything here.