Viber and Snap Inc partners up to launch AR lenses1 min read

Viber, the global giant in cross-platform messaging and voice based communication, has announced a partnership with Snap Inc to bring Augmented Reality (AR) lenses to its application. Viber will launch the new lenses in Bangladesh very soon to cater to the growing number of users in the country.

The Viber app will integrate AR lenses using Snap’s developer tools such as Camera Kit, Creative Kit, and Bitmoji. The feature will enable sharing to Snapchat and also bring customized Bitmoji avatars to Viber.

Snap powered Viber Lenses will offer AR-enabled photo and video messaging to users for the first time. The launch includes 30 new Viber Lenses, and the company plans to add 50 to 70 additional Lenses per month, amounting to at least 300 Lenses by the end of 2021. 

The new features in the app are available from 30th June 2021 in the iOS version as well as the Android Beta version in countries where Viber operates.

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