Jaguar New Branding: Copy Nothing, Delete Ordinary
When a legacy carmaker stops showing cars and starts behaving like an art project, something bigger than a logo is changing. Imagine two...
markediumNovember 12, 2025
Omoda 9 PHEV Is Now Available in The Bangladesh Market
Asian Distributions Ltd, the exclusive distributor of the global car brands Omoda & Jaecoo in Bangladesh, recently celebrated the launch of the Omoda...
markediumNovember 11, 2025
How Dove’s “Keep Beauty Real” Campaign Builds Brand Equity in 2025
Few campaigns shine as brightly as Dove’s 2025 initiative: “Keep Beauty Real” and “The Code” in brand marketing. While Dove’s Real Beauty legacy...
markediumNovember 10, 2025
Energypac wins HELI Loyalty Award for two decades of excellence
Energypac, one of Bangladesh’s leading power engineering companies, has been honored with the Loyalty Award at the 2025 HELI Global Distributor Conference in...
markediumNovember 10, 2025
Co-Branding Examples Dole X Minecraft: From Gaming to Retail Media
Dole just turned Minecraft players into banana buyers. The produce giant’s “Make the World a Healthier Place” campaign proves that smart co-branding creates...
markediumNovember 10, 2025
Biography – Samson H. Chowdhury, Co-Founder, Square Group
This was initially covered in Market Script Issue 2.
markediumNovember 9, 2025
Unilever Bangladesh named Champion in Community Impact category at FICCI Sustainability Game Changer Awards 2025
Unilever Bangladesh Limited (UBL), the country’s leading fast-moving consumer goods (FMCG) company, has been honoured with the Foreign Investors’ Chamber of Commerce &...
markediumNovember 9, 2025
Grameenphone’s ‘Kagojer Kolom’ wins GSMA ‘Excellence in Sustainability Video Award’
Grameenphone, the country’s leading telecommunication services provider, has earned global recognition for its short film ‘Kagojer Kolom’ (The Paper Pen), winning the ‘Excellence...
markediumNovember 9, 2025
Alcohol Branding in the Zero-Alcohol Era: Corona Cero Olympic Strategy
The Olympics banned alcohol sponsors for decades. So how did Corona become the first beer sponsor? By technically not selling alcohol. Corona Cero—AB...
markediumNovember 8, 2025
Grameenphone FutureMakers Grand Finale Ignites AI Innovation Among Students
Grameenphone, the country’s leading telecommunication services provider, has hosted the Grand Finale of FutureMakers, its first-ever nationwide AI idea competition designed to empower...
markediumNovember 8, 2025
