NIVEA partners up with E-commerce platforms in Bangladesh1 min read

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World-renowned Skin-care brand Nivea to make things convenient for its consumers —most of whom are staying indoors because of the ongoing pandemic— has reportedly partnered up with various e-commerce platforms in Bangladesh. Now, these coveted body-care products are just one touch away from reaching your doorstep.

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Nivea is a company based in Germany. It is owned by Hamburg-based Beiersdorf Global AG. Nivea has partnered up with Shwapno, Chaldal, Shajgoj, Daraz, Eorange, Shoparu, Meenaclick, Ghore Bazar and Shop up. The brand aims to make its wide array of body-care products accessible to people through these partnerships.

Associate director of international business at Nivea, Sudhanshu Krishna expressed,

“We have seen a growing demand even during this lockdown for our products. Hence it was only natural that we keep our supply chains moving to get closer to our consumers.”

Nivea plans to cater to the growing needs of the customers during the pandemic. And for the sake of the customers’ convenience, the brand is restructuring its delivery models.

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The service will be available in Dhaka first and then will expand to other cities in accordance with the e-commerce platforms and their expansion. Furthermore, to make things easier, there will be various payment options for users to avail.

For more updates, stay tuned to Markedium.

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