When Outrage Starts to Look Like a Strategy: American Eagle’s Quiet Answer

When Markedium first unpacked American Eagle’s Sydney Sweeney “Great Jeans” saga, we framed it as a strategic bet on controversy-driven brand value. The...

markediumDecember 4, 2025

Brand Updates

British Council Hosts Symposium on Education and Employment for Girls and Youth

The British Council hosted a symposium focused on showcasing or sharing best practices for improving education, skills and access for young people, including...

markediumDecember 2, 2025

Brand Updates Global

The $25 Billion Question: Did Omnicom Just Kill the Traditional Agency Model?

It is official. As of Wednesday, Omnicom Group has completed its acquisition of Interpublic Group (IPG), a $13 billion deal that doesn’t just...

markediumNovember 29, 2025

Brand Updates Pinned

Unilever Bangladesh, Chattogram City Corporate and YPSA Host “Youth Champions of The Environment 2025” in Chattogram

Unilever Bangladesh Limited, in partnership with YPSA (Young Power in Social Action) and Chattogram City Corporation, organised the Youth Champions of the Environment...

markediumNovember 26, 2025

Brand Updates Pinned

Grameenphone CCAO, CMO Recognized at Bangladesh C-Suite Awards 2025 for Their Outstanding Leadership

Grameenphone’s Chief Corporate Affairs Officer, Tanveer Mohammad, has been recognized as ‘Chief Corporate Affairs Officer (CCAO) of the Year 2025’, while Farha Naz...

markediumNovember 24, 2025

Brand Updates Pinned

CRP and MetLife Foundation Launch ‘Jagoron’ Skill Development Program for 150 People with Disabilities

The Centre for the Rehabilitation of the Paralysed (CRP), in partnership with MetLife Foundation, has launched a transformative skill development initiative titled ‘Jagoron’,...

markediumNovember 22, 2025

Brand Updates

Grameenphone Partners with BSCL to Bring Starlink’s Next-Generation Satellite Internet to Bangladesh

Grameenphone, the country’s leading telecommunications service provider, has signed an agreement with Bangladesh Satellite Company Limited (BSCL) to bring Starlink’s next-generation satellite internet...

markediumNovember 19, 2025