When it comes to social media platforms, Facebook continues to dominate. It remains the most used platform among both marketers and consumers globally. The scenario is no different in Bangladesh as well. The global platform dominates the social media market of Bangladesh with a staggering 95% market share as of November 2020.
Let’s have a quick look at the notable Social Media Platform Statics of Bangladesh comparing October 2020 vs November 2020.
Facebook has seen a slight decrease in audience usage in November 2020 than the state in October 2020.
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October 2020 – Facebook User Data
There were 43 380 000 Facebook users in Bangladesh in October 2020, which accounted for 25.3% of its entire population. The majority of them were men – 69.6%. People aged 18 to 24 were the largest user group (18 300 000). The highest difference between men and women occurs among people aged 25 to 34, where men lead by 7 400 000.
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November 2020- Facebook User Data
There were 42 620 000 Facebook users in Bangladesh in November 2020, which accounted for 24.9% of its entire population. The majority of them were men – 68.7%. People aged 18 to 24 were the largest user group (18 300 000). The highest difference between men and women occurs among people aged 25 to 34, where men lead by 6 300 000.
Instagram has seen a slight increase in audience usage in November 2020 than the state in October 2020.
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October 2020- Instagram User Data
There were 3 369 000 Instagram users in Bangladesh in October 2020, which accounted for 2% of its entire population. The majority of them were men – 69.8%. People aged 18 to 24 were the largest user group (1 820 000). The highest difference between men and women occurs within people aged 18 to 24, where men lead by 780 000.
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November 2020- Instagram User Data
There were 3 435 500 Instagram users in Bangladesh in November 2020, which accounted for 2% of its entire population. The majority of them were men – 69.4%. People aged 18 to 24 were the largest user group (1 830 000). The highest difference between men and women occurs within people aged 18 to 24, where men lead by 770 000.
Messenger
Messenger has seen a slight decrease in audience usage in November 2020 than the state in October 2020.
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October 2020 – Messenger User Data
There were 38 550 000 Messenger users in Bangladesh in October 2020, which accounted for 22.5% of its entire population. The majority of them were men – 70%. People aged 18 to 24 were the largest user group (16 500 000). The highest difference between men and women occurs within people aged 25 to 34, where men lead by 6 300 000.
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November 2020 – Messenger User Data
There were 38 471 000 Messenger users in Bangladesh in November 2020, which accounted for 22.4% of its entire population. The majority of them were men – 69.9%. People aged 18 to 24 were the largest user group (16 500 000).
The highest difference between men and women occurs among people aged 25 to 34, where men lead by 6 200 000.
LinkedIn has seen a slight increase in audience usage in November 2020 than the state in October 2020.
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October 2020 – LinkedIn User Data
There were 3 764 000 LinkedIn users in Bangladesh in October 2020, which accounted for 2.2% of its entire population. People aged 25 to 34 were the largest user group (2 100 000).
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November 2020 – LinkedIn User Data
There were 3 864 000 LinkedIn users in Bangladesh in November 2020, which accounted for 2.3% of its entire population. People aged 25 to 34 were the largest user group (2 100 000).
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