PHP Motors, a concern of PHP Family, has tied up with Perodua, a top Malaysian automobile brand, to assemble their cars and SUVs in Bangladesh and sell them in the local market.
The partnership announcement comes alongside the eagerly anticipated launch of four Perodua models in the Bangladesh market. These models include the Perodua ARUZ, a spacious 1500cc SUV designed to accommodate seven passengers comfortably; the Perodua Bezza, a sleek 1329cc sedan offering both style and performance; the Perodua MYVI, a versatile 1500cc hatchback ideal for urban driving; and the Perodua AXIA, a compact and efficient 1000cc hatchback perfect for city commuting.
This transition from Proton to Perodua signifies a strategic shift for PHP Motors, reflecting their dedication to meeting evolving consumer demands and providing top-tier automotive solutions. Despite the change in partnership, PHP Motors reassures existing Proton car owners of continued after-sales support and warranty services.
The launch event for these four Perodua models is scheduled to take place in Dhaka, with plans underway for a subsequent launch in Chattogram by the end of the month. PHP Motors’ state-of-the-art assembly facility, located in Chattogram’s Saraipara Halishahar area, stands ready to accommodate the assembly and distribution of these exciting new models.
As PHP Motors continues its mission to revolutionize the Bangladeshi automotive sector, the collaboration with Perodua represents a significant step forward. With a focus on quality, innovation, and customer satisfaction, this partnership is poised to leave a lasting impact on Bangladesh’s automotive industry landscape.
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