Where Curiosity Meets the Right Information

Thursday , 1 January 2026

Where Curiosity Meets the Right Information

Thursday , 1 January 2026
Best In CreativityFeatured

“Shopnopuron”: The legacy of success passed on from father to daughter; brought to you by Robi

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“Shopnopuron”: The legacy of success passed on from father to daughter; brought to you by Robi
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“Dream”- a word that is so powerful that it wakes us up and drives us to achieve milestones. Sometimes it reflects in the form of legacy that is passed on from a father to his daughter. Through this particular campaign of “Shopnopuron”, Robi elicited the powerful father-daughter relationship.

With a scenic view in a remote place, the story begins with the aspirations of a daughter who remembers how her father now thinks that she has grown up. She starts to remember the days when her father was confined to a wheelchair and had to let go of people who were once part of their business.

Only the difference was the same dream that flourished in the heart of her father now rested in her eyes. With hope and love, the daughter started to look for ways on internet. She created her own path where she unveiled possibilities by meeting new people and exceeding herself.

As a result of her relentless effort, she manages to get a “confirmation” on the product sample related to her father’s business. With a sense of fulfillment, she takes great pride in saying “I am my father’s daughter”. And that is how a daughter who was resilient, took her father’s business forward despite the challenges.

This is a story that resonates with a lot of people who share the same dream of taking on any challenge and keep their spirits high. Our dreams define us, and to glorify this beauty of dream, the campaign of “Shopnopuron” brings out how Robi is working diligently to establish a stronger 4.5 G network with the widest coverage. That is how Robi 4.5 G is becoming stronger to make every dream possible.

For more updates, be with Markedium.

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Written by
Sadmeena Mahreen

Sadmeena is a persuasive extravert who aspires to grow as a communication specialist, content strategist and brand enthusiast. She specializes in digital marketing, people analytics, presentation, public speaking, research. Her motivation is driven by the purpose of “bringing results with strong contribution”. Hence, she always connects “why”, “how” and “what” with her work and this mantra helps her to reach her goal. Her journey as a writer began at an early age by publishing write-ups in school magazines. Surprisingly, at first she chose the genre of “crime-comedy-thriller” to showcase her world of imagination through words. She blended hope, thrilling experience, suspense and emotion in her writing which brought several awards and recognitions at a young age. Those accolades opened up windows of opportunities for her. As a result, she started to contribute in Research with the belief that “every finding opens up new ways to explore & learn”.

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