Cadbury always comes up with the cutest ads for their products, and the latest one for their Cadbury Silk Campaign, #HowFarWillYouGoForLove, is no different. Ads for their Cadbury Silk line never fail at portraying unconditional love between couples of all ages, but this time they did so in flying colors even as they take into account the current situation. Cadbury deserves to be applauded for their creativity in conveying the message and using an innovative concept to do so.
In the video, love is shown in its most pure and unadulterated form, as it stands the test of time. The couple is shown maintaining social distance from one another, but that isn’t stopping him from going the extra mile for her. After all, in every relationship, it is the little thoughtful gestures that matter more than the over the top ones.
What did you think about Cadbury’s use of creativity while portraying love in their new Cadbury Silk Campaign? Let us know, and for the latest news in marketing, stay with Markedium.