TikTok’s massive surge in growth has made it one of the most influential platforms in the world. As the latest social media giant continues to expand its userbase, businesses have started to put more and more emphasis on utilizing TikTok in their promotional efforts. The sea of content, influencers, and users on the video-sharing platform bears lucrative opportunities for brands to take advantage of.
And with the agenda of making the most out of TikTok, the TikTok World 2021 digital conference is taking place on 28th September, Tuesday. The conference will feature the latest events, trends, and tactics for brands to flourish on TikTok. Additionally, new and exciting solutions for creative content creation, brand-building, and business model set-up will be introduced at the TikTok World conference.
The conference will take a deep dive into how TikTok is shaping the world of marketing. Many experts even believe that brands can sometimes benefit from making TikTok videos in place of running ads.
The agenda for TikTok Worlds includes insightful discussions designed to help brands understand the marketing landscape of TikTok.
The purpose of the event is to build up the interest of brands to initiate activity on the platform. TikTok plans to develop its Marketing Partner Program by introducing new tools for businesses to utilize for better marketing efforts on the platform. While the full list of tools being brought out by TikTok has not been made public yet, it is known that they will include features for e-commerce and collaboration with influencers.
Aside from the business end features, TikTok is also planning to include newer modes of content, such as longer video formats and live streaming. And based on TikTok’s parent company, ByteDance’s purchase of VR product manufacturer Pico, it is speculated that TikTok may possibly dive into Virtual Reality as well.
To attend the event, you can visit the official website for the event and sign up.
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